Simona Ruscheva, an artist based in London, embarks on a creative journey that harmoniously intertwines elements of Eastern European folklore with the ever-evolving strokes of contemporary art. Her portraits transcend conventional boundaries, crafting a visual symphony where past and present dance together. The striking use of neo-folkloric costumes, vivid and full of life, acts as a bridge to our modern digital era, capturing the awe and wonder of evolving cultural perceptions. Through her work, Ruscheva examines how the delicate threads of tradition shape and reshape human understanding. Her paintings explore a tapestry of human experience, merging historical narratives with revolutionary artistry to create transformative masterpieces.
In Ruscheva’s hands, folklore is not merely a relic of bygone times but a living, breathing entity adapting to the rhythm of current times. Her art brings to life the mysticism and profound symbolism inherent in cultural traditions yet pushes them beyond their familiar confines into a rejuvenated art form. As these elements intertwine, they form a resilient fabric that builds new narratives, signifying a shared but personal journey into the uncharted future. Her work symbolizes the metamorphosis of culture, elegantly wrapped in color and form, revealing a profound reverence for heritage while casting an inquisitive gaze toward tomorrow.
Neo-folkloric costumes in vibrant colours correspond to the digital age and inner shifting of perception. Delicate threads construct the fabric of our world. Emerging from the past, their infinite weaving unfolds the present before our eyes and alters the future within ourselves first. The transition carries the symbolism, mysticism and power of culture into the new form — narrating the reimagined tradition, embedded into the works.
Simona Ruscheva
More info: Website, Instagram.
